Pros and Cons of Using a Paid Domain versus a Free Domain or Subdomain

There is an endless debate going on the web between web developers and search ending optimizers as to how bad free second-level subdomains and free top-level domains really suck compared to premium paid domains.

Some will swear that “content is key”, no matter what your site’s URL, you will always be #1 in the search engine results pages (SERPs) as long as you have the most relevant, fresh, and abundant content. Others will put it on their mothers’ souls that if you don’t have a top-level domain (TLD) name, then anyone with relevant content that does will outrank you in the SERPs.

I’m Not Going to Fuel the Debate – I’m Just Showing You the Key Pros and Cons of Both Free and Paid Domains!

Subdomain Diagram - JSnowCreations
Subdomain Diagram – JSnowCreations

The Pros of a Paid Domain

With the purchase of a premium paid domain, you will enjoy the use of a full featured DNS manager to handle pretty much everything you will need of your domain. Paid domains generally have no guidelines or restrictions as to what uses the domain name can be put toward, unless you are severely breaking a law or code of ethics. Top-Level paid domains are usually easier to get ranked higher in the SERPs for high-traffic SEO keywords when the competition is mainly second-level subdomains. Your premium top-level domain will also look the most professional, be easier to remember, and be the most reliable as long as you remember to pay for it!

The Pros of a Free Domain or Subdomain

A free domain or subdomain is free, so that’s always a good pro point #1. Free domains only take a few moments to sign up for. Plus, it’s typically fairly simple to point your free domain to your web host or whatever IP address you need it redirected to using the tools provided by the domain registrar!

The Cons of a Paid Domain

A premium paid domain costs hard-earned cash, (unless you pay with Bitcoin – but that’s covered in another post,) so that’s definitely con #1. As white-collared as it may seem, the time spent to actually choose a paid domain, and then figure out the best/cheapest place to buy/register it, can be lengthy and tedious. Also, some premium domain registrars will have immensely over-complicated DNS managers, so configuring things can be a pain for some beginners.

The Cons of a Free Domain or Subdomain

Free domains and subdomains suffer from quite a few cons – the first and biggest probably the fact that you will have limited DNS features which could be problematic for an advanced user. Free domains usually have certain guidelines for the registry of domains regarding site content, use, and/or geographic regions. You might suffer in high-traffic competition for certain SEO keywords if using an irrelevant free domain or subdomain. Plus, your free domain or subdomain can give off a less-than-professional tone, be harder for users to remember, and perhaps even be unreliable if you ever forget to re-register it or the registrar/provider ever decides to stop offering free (sub)domains!

Pros of Paid Domain vs. Free (Sub)Domain

Pros of Paid Domain


Full Use of DNS Features

Limited or NO Guidelines

Appear Most Professional

Better Competitive SEO

Easier to Remember

Reliable

Pros of Free (Sub)Domain


Free of Charge

Easy to Acquire

Easy Setup

Cons of Paid Domain vs. Free (Sub)Domain

Cons of Paid Domain


Costs Money

Time Spent Choosing & Comparing

Confusing Setup for Newbies

Cons of Free (Sub)Domain


Limited DNS Features

Strict Guidelines

Amateur Appearance

Less Competitive SEO

Harder to Remember

Unreliable

Reasons To Use a Paid Domain:

  • Business/Company Website
  • Non-Profit/Organization Website
  • Large-Scale Marketing/E-Commerce Website
  • Professional Blog

Reason to Use a Free (Sub)Domain:

  • Personal Blog
  • Informational Website
  • Local/Community/Family Website
  • Game Guild/Clan/Alliance Website
  • Small-Scale (Niche) Marketing/E-Commerce Website

That about sums it up! If this article has swayed your stance one way or the other, feel free to check out the other posts on picking up a free top-level or second-level domain. Also, if you are ready to skip the free stuff and buy your premium domain, I recommend WebsiteSpot for the cheapest domains, GoDaddy for the most extras and features, and NameCheap for a mix of price and features.


Subdomain Diagram - JSnowCreations

How To Get a Free Second-Level Subdomain for your Website, Game Server, or Remote-Desktop Needs

Maybe you have an idea for a pretty sweet but non-professional website that you want other people to see, but not wanting to pay for a fancy “.com” or “.net” top-level domain is sort of holding you back? Perhaps you are hosting a slick Minecraft or Ultima Online 2D Classic private-server and want to give your players easier access to your game than a random IP Address?

It could even be that you like to access your home computer through the internet while away via Remote Desktop Protocol (RDP) or Virtual Network Computing (VNC) and are tired of trying to remember your home network’s external IP address – especially when your Internet Service Provider (ISP) changes it all the time!

Did You Know You Can Easily Get a FREE Second-Level Subdomain within Minutes to Fulfill Your Geek Needs??

In case I’ve already lost you – a website on a “top-level domain” (TLD) would be microsoft.com, a “second-level domain” (SLD) would be answers.microsoft.com – hence the reason second-level domains are generally called “sub-domains” or just “subdomains” (because typing hyphens all the damn time sucks).

Subdomain Diagram - JSnowCreations
Subdomain Diagram – JSnowCreations

There are numerous places out on the web to get a subdomain registered for no cost. Some are top-level domain registrars that hope by teasing you with a quality free service that you will eventually upgrade to their premium services. Others are generally free web hosts that also double as domain registrars using the same tactics, except hoping you will eventually upgrade not only to a premium top-level domain, but also to premium web hosting as well! Either way, as long as the company is reputable and has been around for a bit of time, it’s generally safe to assume that your free service provisions won’t ever be hindered or rendered null if you are just using their services for a free subdomain. (Free web hosts are known to limit or even shut down their free websites that get too popular or resource-heavy and put a strain on their often overloaded servers, but I go over that in another post.) Put Simply, if you use a reputable web host or domain registrar to register and use just a free second-level subdomain, but not their hosting features, your subdomain will most likely be safely and dependably yours forever!

Here are the Best FREE Second-Level Subdomain Registrar Directories on the Web:

  • SubDomain.net – The Largest SubDomain Provider:
    A HUGE registrar of nothing but FREE subdomains! Most likely the largest selection of free subdomains available for traditional registration.
  • FreeSubDomain.org – Free Short Domain Hosting:
    A new-comer to the free-subdomain-registrar directory scene, but looks very promising! Specializes in free subdomains that are short like link-shortener service domains.
  • HostHorde.net – Free Minecraft Server Subdomain:
    Geared toward giving your private Minecraft servers a free subdomain, but could technically be used for other games and even non-game purposes.
  • FreeDNS.Afraid.org – Dynamic DNS & Static DNS Subdomain and Domain Hosting:
    Not exactly a domain registrar or web host – it’s actually a site to get a static subdomain to point to your dynamic ip address, but it’s free subdomains and DNS control have infinite uses!

Yep, It’s That Easy to Get Your Very Own Personalized Subdomain for Free!

Enjoy your new personalized subdomain name, that came without a price tag. If you are looking for a free domain name, but don’t want to settle for a subdomain, I cover some ways to get a free top-level domain in another post.