Last Updated on October 14, 2016
Whether picking a new Contextual Ad network to replace or supplement Google Adsense – the task can be a major hassle.
Here’s a list of all the top Contextual Ad networks comparable to Google AdSense worth considering.
Media.net
Media.net serves ads from a large selection of local and national advertisers made up from the Bing/Yahoo! contextual ad network, while ensuring a 100% fill rate across all verticals and ad formats. Examples of Media.net’s high-profile publishers include Forbes, Reuters, Cosmopolitan, Esquire, Elle, and more.
Media.net supports the standard IAB ad sizes and has access to high quality ads from all major DSPs (Demand-Side Platforms – advertising in an automated fashion). Additionally, Media.net also offers desktop interstitial, in-content native, and mobile docked ads.
- Ads Types: Display, Rich-Media, Interstitial, Mobile
- Payment terms: NET 30 ($100 threshold).
- Fill Rate: 100%.
- Model: CPM, CPC, CPA
- Minimum Traffic: None
Revenue Hits (Referral Link)
Revenue Hits utilizes contextual and geo-targeting technologies to deliver better revenue from served ads for their publishers throughout different types of mediums. They serves over two billion ad impressions each day with a promise of 100% fill rate across all geographic regions.
Rather than simple display ads, Revenue Hits also allows publishers to monetize their website using text ads, pop ups, apps, widgets, XML feeds, and other custom formats. (RevenuHits non-referral link.)
- Ad Types: Display, Rich-Media, Text
- Additional Monetization: Pop-Ups/Unders, Apps/Widgets, XML Feeds
- Payment Terms: NET 30 (Wire, PayPal or Payoneer).
- Fill Rate: 100%.
- Model: CPM, CPC, CPA, CPV, Auction
- Minimum Traffic: None
Clicksor (Referral Link)
Clicksor operates by scanning the text on your website’s pages and serves ads with the latest contextual technology which results in a higher CTR (Click-Through Rate) than other similar contextual ad networks. Clicksor serves 900+ million ad impressions on over 100k specialized and niche websites from their publisher network.
Along with regular banner ads, Clicksor offers rich media, in-text, interstitial, and pop-under ads as alternative formats. Installation is also very simple with one of Clicksor’s many plugins for WordPress, Joomla, Drupal, and Blogger that just needs to downloaded and activated to start working. (Clicksor non-referral link.)
- Ad Types: Display, Rich-Media, Text
- Additional Monetization: Pop-Ups/Unders
- Payment Terms: NET 15 ($50 threshold).
- Fill Rate: ~100%
- Model: CPM, CPC, CPV, CPI
- Minimum traffic: Low (50% must be US, CA, GB)
Chitika (Referral Link)
Chitika offers several CPC ad formats that are simple to customize and start using. They are known for on-time NET 30 payments and a low payout threshold of just $10 via check or PayPal.
Chitika doesn’t disclose their ad fill rate, but it is most certainly on the lower side. Even though their statistic reporting is far better than a lot of the ad network alternatives, ad relevancy isn’t as effective and therefore earnings are also lower than can be expected with AdSense, Media.net, as well as some of the other ad networks. Despite the downfalls, Chitika does a lot of things right for smaller publishers and is one of the easiest networks to be approved for. (Chitika non-referral link.)
- Ad Types: Display, Text, Mobile
- Additional Monetization: List Units
- Payment Terms: NET 30 (Check, Paypal – $10 threshold).
- Fill Rate: NOT 100%
- Model: CPC
- Minimum traffic: None
Infolinks
Infolinks is an ad network that gets around the problem of users ignoring ads by offering an innovative set of profit-earning ad units including: InFold (overlay ads), InText (text links ads), InTag (tag cloud ads), InFrame (banner ads in margins and frames) and InScreen (smart interstitial ads) which result in increased relevance, better space utilization, less intrusion to your users, and better SEO.
Infolinks generates high monthly revenue for 200k+ publishers in 130+ countries today. A few of the biggest advertisers Infolinks works with are Facebook, Microsoft, Amazon and Ebay. Infolinks’ platform is easy to integrate into websites and because there is no minimum requirements for page views or visitors it is open to any and all publishers.
- Ad Types: Display, Text
- Additional Monetization: Pop-Over, Interstitial, Tag Clouds
- Payment Terms: NET 45 (Wire, Paypal, Payoneer – $50 – $100 threshold).
- Fill Rate: ~100%
- Model: CPM, CPC, CPA, CPV, CPI, Auction
- Minimum traffic: None
PulsePoint
PulsePoint’s proprietary contextual ensures better ad targeting and increase relevance, giving publishers the opportunity to monetize impressions buyers would normally overlook. They’re big on data-driven ad optimization — crunching about 20TB of it every day.
PulsePoint processes 110+ billion ad transactions each month across its platform. The publisher dashboard is a bit confusing, and setting up ands and getting them running can be hard at first as well.
- Model: CPM
- Minimum traffic: None
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